Semi-removable pads
Designed for convenience—
you can easily take them out while washing and place them back effortlessly once dry, ensuring lasting comfort and hygiene.
Free shipping across India in 4-7 days
Enjoy free returns on our products.
For more information, check out our Return policy
Meet Sofia – your new not-so-basic basic. Understated, modern, and as comfy as your favourite lounge tee — this wireless bra is the answer to “What do I wear every single day?”
Designed with smooth bonded fabric and dreamy scallop edges, Sofia in Grey blends feminine curves with no-fuss function. It’s the kind of bra that stays out of sight under clothes… but never out of mind when it comes to comfort.
No wires, no worries: All the support you need, without a single poke.
Built-in shape: Lightly molded cups give a smooth, rounded lift.
Scallop-edge finish: Adds a delicate detail to an otherwise minimalist look.
Seamless under everything: From crisp shirts to slouchy knits — no lines, ever.
Stay-cool grey: A perfect neutral for when you’re not in the mood for nudes.
Soft, breathable, weightless: Feels like you’re wearing air.
Wider straps = zero digging. You’ll forget what shoulder marks even were.
Sofia in Grey is the kind of bra that works hard, so you don’t have to think twice. She’s functional, feminine, and knows how to keep things chill — just like you.
55% Nylon 45% Spandex
Designed for convenience—
you can easily take them out while washing and place them back effortlessly once dry, ensuring lasting comfort and hygiene.
Fabric so soft, it feels like a second skin.
Designed for all-day comfort,
it’s breathable, quick-dry, and features
4-way stretch—perfectly tailored to fit and
flatter every Indian body type.
Designed with a broad supportive band and hook extender for flexibility and comfort as your body changes—
giving you the perfect fit every time.
oh, so u offers lingerie that’s comfortable, modern, and inclusive — designed to fit and flatter every version of you.
Think soft fabrics, versatile styles, skin tone–inclusive shades, and all-day wear comfort.
Absolutely! Every oh, so u piece is designed with all-day comfort in mind.
From breathable fabrics to supportive yet gentle fits, our styles are perfect for work, travel, lounging, or anything your day brings.
Yes! We offer free shipping pan-India on all orders, no minimum spend required.
We offer free returns on all our products. Just make sure your item is unworn and in its original packaging. For full details, please check our Return Policy
We deliver all over India within 4-7 business days, depending on location.
Yes — our sizes are designed to cater to a wide range of body types(32B to 42D) so you can find your perfect fit.
You can use our easy size guide on the website to find your best fit. If you’re still unsure, feel free to DM or email us — we’re here to help!